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bill gates

An End to Cash?

By | Social Enterprise, The Thagomizer | No Comments

In my last post I discussed why giving cash to people in poverty might be the best option. However according to Bill Gates there may be an even better way. The Gates Foundation along with several other partners have formed the Better Than Cash Alliance to promote electronic payments over cash. Gates believes replacing electronic benefits with cash can more effectively lift people out of poverty while being cheaper and more transparent for governments.

One of the pros to electronic payments is that it makes it easier for people to see where the money is going and get financial services. Apps similar to Mint.com could be created to easily show people where they are spending their money and provide suggestions for spending it in a more sustainable way. Research has shown switching to digital payments increases access to savings accounts and encourages people to save, making it easier for them to lift themselves out of poverty. Mobile technology combined with online banking and education could put financial literacy and management training in the palms of every person in poverty throughout the world.

Electronic payments could also help woman gain more control over their financial futures in male-dominated societies. With cash, it is easier for a husband to take money from a woman but with electronic money in her name it is easier for her to keep and choose where money is spent. Electronic payment can also make it easier to prevent all kinds of theft and fraud and ensure that any money given goes to the intended recipient.

But one of the major problems I have with this, indeed really the only reason I still carry cash, is the cost to small businesses. One of the valuable qualities of cash is that it can be exchanged anywhere. You can use it to pay for a hot dog on the street, for admission at the door of a concert, or for your baby sitter when you return home that night. Most of these vendors aren’t going to carry around a credit card machine anytime soon. At least in America, accepting credit and debit cards means paying fees on every transaction and buying technology to process it. If your income is limited to electronic payments it can cut out microentreprenuers like my beloved hustlers.

Innovations such as Twitter founder Jack Dorsey’s latest project Square might change that. He has created a small device that can plug into an iPad or cell phone and take credit cards anywhere. However it still comes with a 2.75 percent fee for every transaction, meaning less money is going to your community and more money is going to credit card companies.

Could electronic payments revolutionize the way we handle money? Certainly I would love to have a financial planner in the palm of my hands, monitoring my decisions, and providing tips for ensuring my personal financial sustainability. It could help more people in poverty have control over their financial futures. However it could also further restrict our freedom to exchange and hurt some of the creativity and ingenuity that happens on a small scale in our economy. I’d be the first to agree we need something ‘better than cash’ but I think the jury is still out on whether electronic payments are it.

IMAGE CREDIT. CC Photo by Flickr user epSos.
ruler

Why We Measure

By | Art & Social Change, Art That Counts | No Comments

Moving briefly away from the nitty-gritty of metrics, I want to spend some time on the bigger-picture: namely, why we measure and what is measurable.

Why do we measure results of an art project or nonprofit? Artists and nonprofits seek out metrics for several reasons — to provide required metrics for a grant application or report; to prove that donations were used well; to evaluate programming for renewal or expansion; to establish their successes and shortcomings in achieving their mission.

Basically, these motivations can be divided into two types:

  • because someone else wants the data (e.g., donors, grantmakers, government agencies).
  • because the artist/organization has an interest in self-assessment.

In the case of the former, groups have little to no investment in the data itself, only in the outcome. In the latter, however, the motivation to establish the value of the organization or project indicates an investment in what is measured and the story that can be told using that data. (Also, as I wrote previously, frustration with the metrics required by funders can result in organizations getting invested in adopting metrics relevant to their specific mission and programs.)

As Andrew Taylor wrote recently,

If you care internally about good decisions, and metrics will help you (and they will, if they’re specific), then measure. If you are specifically aware of external value that will flow your way if you can express your impact in specific ways, then measure. If neither of these is true, then really, don’t bother. Measuring won’t make a measurable difference.

Measuring for the sake of measurement sends you down a rabbit hole of wasted time and energy. In order to achieve metrics that are worthwhile and reliable, requires establishing goals, monitoring/soliciting data, sorting and analyzing the data and sharing it with stakeholders/leaders. These are not simple tasks, as highlighted by Bill Gates in his 2013 Annual Letter for the Bill and Melinda Gates Foundation:

You can achieve amazing progress if you set a clear goal and find a measure that will drive progress toward that goal-in a feedback loop […]. This may seem pretty basic, but it is amazing to me how often it is not done and how hard it is to get right. […]  I think a lot of efforts fail because they don’t focus on the right measure or they don’t invest enough in doing it accurately.

But what’s the right measure? And what is actually measurable? It’s fairly common for nonprofits and community art projects to be able to establish some basic facts and figures relating to attendance, demographics, and dollars raised. Sometimes these are enough to demonstrate impact or value in a short-term way, but, in general, the results side of nonprofits remains complex and difficult to measure. Just as website analytics have evolved beyond mere clicks and page views to developing a relationship ladder (e.g., converting visitors into subscribers), nonprofits should be willing to investigate and pillage the metrics used by other industries:

All efforts can benefit from these approaches — in both looking beyond our immediate sphere for inspiration, and in stepping back and asking exactly why we want to measure in the first place.

IMAGE CREDIT. CC photo via Flickr user cAtdraco.